“Bang PD Was In Love With Her”: Netizens React To ADOR CEO Min Hee Jin’s Press Conference

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ADOR CEO Min Hee Jin held a press conference on April 25, 2024, to address her current feud with HYBE. She made many claims that left netizens shocked.

ADOR CEO Min Hee Jin

During the press conference, Min Hee Jin talked about how Source Music and the debut of LE SSERAFIM allegedly postponed NewJeans’ debut. When she mentioned members, such as Sakura and Chaewon, netizens took note of how she referred to them.



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Many found issues with Min Hee Jin’s comments regarding trainees’ and artists’ ages. Previously, she was alleged to glorify pedophilia.


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Likewise, netizens were uncomfortable with many comments regarding NewJeans, who are all young. She exposed the members’ reactions to her feud with HYBE.


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Many found Min Hee Jin’s comments about the members uncomfortable. Netizens were especially disturbed by what was said about Minji.


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Min Hee Jin also spoke about BTS. Previously, she allegedly claimed that HYBE chairman and founder Bang Si Hyuk (also known as Hitman Bang or Bang PD) copied her with BTS, although she has since denied saying this.

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Yet, it’s her discussions with a shaman regarding BTS that raised eyebrows. ARMYs were stunned by this and how disrespectful she was.

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Despite Min Hee Jin’s belief that she would succeed in BTS’s absence, the group has only continued to be successful.


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Bang Si Hyuk was also a topic of conversation. Netizens felt he wasn’t that bright, especially as he trusted Min Hee Jin.


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Min Hee Jin even exposed conversations she had with Bang Si Hyuk. She shared screenshots from their messaging.


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What netizens took from these screenshots might not be what Min Hee Jin intended, though. Many theories have circulated online that Bang Si Hyuk was in love with Min Hee Jin.



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Only blinding love could explain some things that were said and the odd choices made. For instance, HYBE allowed ADOR to use the higher floor, which is usually reserved for the highest executives/CEO.


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Throughout the press conference, everyone couldn’t get over Min Hee Jin’s behavior. It was laced with curse words and rudeness.


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Netizens noticed that her team, including her lawyer, were clearly uncomfortable. Some joked that it’s no longer Min Hee Jin vs. HYBE but rather Min Hee Jin vs. her lawyer.




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Min Hee Jin’s plan seems to have backfired because, overall, the press conference exposed herself.


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The two biggest takeaways for netizens after the press conference are: Don’t discuss personal business via DMs, as it can be exposed later and also be presented out of context. Neither Min Hee Jin nor Bang Si Hyuk are all that innocent.



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HYBE vs. ADOR CEO Min Hee Jin

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