According to Nielsen Korea “Crash Landing on You” closed out its sixteen episode run with ratings of 21.683%. This comfortably beats the previous record set by the 2016 drama “Goblin”, which had ratings of 20.5% in its final episode.
“Crash Landing on You” detailed the story of a South Korean heiress who accidentally paraglides over the Demilitarized Zone, and again meets a North Korea man who she had known when they were both in Switzerland. The drama was easily pitched, as Hyun Bin and Son Ye jin were attached as the major stars. The two of them had long been dogged by rumors of romantic involvement when they were spotted together in public socially following their co-starring in the 2018 film “The Negotiation”.
“Crash Landing on You” itself did not necessarily have such high expectations, as it started near the end of an overall weak year for tvN. While screenwriter Park Ji eun was behind similarly big hits between major stars such as “My Love from the Star” and “Legend from the Blue Sea”, director Lee Jeong-hyo had a much more ambiguous record. He made the more modestly performing “Romance is a Bonus Book” last year, with his other projects being a broad array of similar performing genre pieces.
The drama gained viral attention thanks to a distinct, sympathetic take of its North Korean characters that exposited them more as individuals than subjects of the North Korean regime. Many of the drama’s minor performers, such as Lee Shin-young, have experienced a strong surge in popularity thanks to their appearance in “Crash Landing on You” and the drama is expected to have a positive boost on all of their careers.
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